It Takes a Generation to Make a Change is a core belief of DRIVE SMART and is evident through our educational programs addressing drivers and passengers of all ages.

We begin with encouraging children to ride in an appropriate car seat and to ask their parents to always buckle up. In addition, we provide car seat checks and educational information by certified car seat technicians to anyone who wants to be sure their seat is installed correctly.

Moving into the middle and high school age, DRIVE SMART continues its safe riding messages and adds to that a focus on teen driver safety activities as well as parent/teen driving education. Teen drivers are 1.6 times more likely to be involved in a crash than adults. Addressing this, we work within high schools empowering teens to make safe choices using peer to peer activities and projects. We also provide scholarships to driver’s education training and Alive at 25 courses, knowing that education is key to their success.

Our Ride Smart motorcycle safety initiatives increase awareness of a driver’s responsibility to be aware of motorcyclists on the road. We engage motorcyclists to educate them on the unique dangers of riding on Colorado’s mountain roads and encourage use of safety gear. As is the case in all our programs we address the dangers of driving impaired. We partner with local businesses and taverns providing TIPS training to empower the private sector to contribute to safer communities through education of staff regarding responsible serving of alcohol

To come full circle, we offer senior drivers resources and tools to help keep them driving as safe as possible for as long as possible. We set up CarFit ® stations and events which are suitable for all ages of driver, but focused on the experienced driver. Information on aftermarket products created to help the driver with limited range of motion is also provided. The driver we empower today through education will be the example for tomorrows new driver.

DRIVE SMART is focused on all generations of rider and driver to help us meet our core mission of reducing traffic crashes, injuries and fatalities through traffic safety education. Help us be the change you see in tomorrow’s drivers!



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